Personal Brand Online

4 Simple Ways to Build your Personal Brand Online

The internet give you a unique opportunity to Build your Personal Brand Online, which for me is one of the most interesting activities you can engage in.

I have been building my Personal Brand Online (the Conditioned for Accomplishments brand) for over 2 years now and it’s begining to yield some good results.

But results or no results, I intend to do this for another 2-3 years because I realize that good things don’t come easy, likewise building a solid Personal Brand Online – it’ll surely take some time and efforts.

Many aspiring and emerging entrepreneurs looking to start or take their businesses online are worried how they would build their brand on the Internet. Well, an Internet Business Consultant can help you get started but the truth is that you can also start off the process on your own.

4 Simple Strategies I have used to Build my Personal Brand Online

1. Answer Questions online

There are so many ways to get started with answering questions but my most recommended way is to start your own blog. I once wrote a post titled 4 Reasons why you should learn how to blog.

A blog is basically a platform used to express your opinion on certain issues, so with a blog you can write on just about any topic. For instance, with your blog, you can position yourself to be an online business coach providing online business solutions or start a blog to protest fuel subsidy removal in Nigeria or any other Government policy you don’t like. It is also advisable to buy some SEO Services after you set up the blog.

Don’t get discouraged if you are not ready to start a blog now, the Internet is dotted with several forums and social media sites i.e. Linkedin which provide an interesting way to share knowledge and expertise while gradually building your personal brand online.

Anytime you professionally answer a question in the area of your expertise, other users would be interested to find out more about you and what you represent, so they will start by looking at your profile and most likely visit your website depending on how interesting your profile content is, that is why you should always hire professionals to deliver content development.

Answering questions is a simple and effective way to let others know that you are an expert in the field and grow your brand online.

2. Add a Signature to your Emails and PMs

Can you remember this old saying;

The best things in life are free

I kind of like agree, think about the air you breathe or even the Facebook almost a billion people enjoy today!

In the same vien, you can actually build a Personal Brand Online with some of the completely free, no-brainer strategies such as using Signatures effectively.

I always use a signature whether I am sending an email or SMS and as a Small Business Coach, I encourage you to always add a Signature to every email and even post that you submit on a social networking websites, since most allow you to insert a signature, why not make sure you always insert one.

Your signature is simply another medium for brand expansion and each time someone sees your signature you achieve one of your branding objectives. But I suggest you Keep it Simple and Short (KISS) though.

Here is a sample of my email signature;

 Personal Brand Online

I have kept it simple so as to avoid issues with spam filters, that have become very sensitive today.

3. Make Use of Newsletters

A simple way to build your personal brand online is to start your own newsletter. Newsletters are an excellent way to connect with your user base and a medium to pass on information which can used or simply forwarded to others.

For example, if you are running a vacation business and want to inform the public of the discounts you are giving away for all Christmas bookings, a newsletter will be an effective way of getting the word out.

Note that without quality content development, you newsletter might not achieve its purpose, depending on your writing skills though.

4. Social Media Marketing Strategy

Social media is a powerful channel to build your personal brand online. Social networking sites such as LinkedIn, Twitter, YouTube and Facebook are one of the most compelling ways to connect and share information with your network.

Modern businesses are slowly learning the full potential of this powerful channel and acknowledging the fact that they can use these sites to positively impact their brand, thereby improving bottomline.

A properly executed Social Media Marketing Strategy implementation will play an important role in building a good personal brand online, just as I have been able to accomplish over the years.

I have used Social Media Marketing to achieve so much and in the nearest future I will publish a post titled “Some of my Accomplishments using Social Media”

Conclusion

The importance and benefits of building a personal brand online cannot be overemphasized. I suggest you get started right away and if you need professional Business Improvement services then feel free to hit the contact button.

Have you started building your Personal Brand Online? Do you agree there is any benefit to this?

Published by CFA using WordPress for Android

how to blog

4 Reasons why you should Learn How to Blog

I hope you would learn how to blog after reading this article?

how to blog
Learn how to blog

In all sincerity starting a blog is not a must but it is an indispensable tool for you as a small business owner. It can help you brand your business cheaply and draw traffic to your website. It is a tool that will enable your clients reach you easily, comment about your products or services and also make suggestions on how your business can grow. If you sustain the tempo of interaction between you and your potential clients then you can be sure of smiling to the bank sooner than you expect. Feel free to contact me if you are still having issues with setting up a blog. ->>> Photo Credit

4 Simply Reasons why you should learn how to blog

1. Help your Personal or Business Brand

This is one topic that fascinates me because I have come to appreciate the importance of branding in life and business. By branding, I don’t imply you spending tons of money, I simply mean using the free tools that I use. i.e. this blog is powered by WordPress, which is a free blogging platform, all I needed to do extra was spend some money for designs and today I have a personal brand strategy that I call Helping people become Conditioned for Accomplishments. With a blog you can achieve just about anything you want online as long as you stay committed to it.

2. Attract Potential Customers

Another reason you should learn how to blog is that it can bring potential customers, with little one time effort on your part. If you post quality articles on your blog, it is likely to get indexed by the search engines, this simply means that someday, someone will land on blog/website through the search engines i.e. Google, Bing and may eventually become a loyal customer.

3. Customer Retention

If you provide quality products and services and go on and learn how to blog for the small business owner, with it you can create an impression to the client that she or he is so special, because a blog allows you to have on-going conversation with your clients. It helps other clients as well as prospects have a 1st hand knowledge of how you handle client issues, concerns, show empathy, answer difficult questions, and most importantly provide on-going value.

4. Feedback System

If you learn how to blog today, you will have an opportunity to develop a scalable feedback mechanism system that will put your clients first. Polls and surveys can be created to evaluate the impact of your campaigns, products or services and receive feedback on what clients preferences are through your blog.

If you ask me, I suggest you learn how to blog today, I say this with a word of caution though, do not bother if you would not be to maintain it by publishing relevant, quality articles related to your business or area(s) of interest as often as you can. Are you still have issues? Hit the contact button above.

What is your greatest challenge when it comes to learning how to blog?