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A digital prescription for the pharma industry

When, while the lovely valley teems with vapor around me, and the meridian sun strikes the upper surface of the impenetrable foliage of my trees, and but a few stray gleams steal into the inner sanctuary, I throw myself down among the tall grass by the trickling stream; and, as I lie close to the earth, a thousand unknown plants are noticed by me: when I hear the buzz of the little world among the stalks, and grow familiar with the countless indescribable forms of the insects and flies, then I feel the presence of the Almighty, who formed us in his own image, and the breath of that universal love which bears and sustains us, as it floats around us in an eternity of bliss; and then, my friend, when darkness overspreads my eyes, and heaven and earth seem to dwell in my soul and absorb its power, like the form of a beloved mistress, then I often think with longing, Oh, would I could describe these conceptions, could impress upon paper all that is living so full and warm within me, that it might be the mirror of my soul, as my soul is the mirror of the infinite God!

O my friend — but it is too much for my strength — I sink under the weight of the splendor of these visions! A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls like mine.

I am so happy, my dear friend, so absorbed in the exquisite sense of mere tranquil existence, that I neglect my talents. I should be incapable of drawing a single stroke at the present moment; and yet I feel that I never was a greater artist than now. When, while the lovely valley teems with vapor around me, and the meridian sun strikes the upper surface of the impenetrable foliage of my trees, and but a few stray gleams steal into the inner sanctuary, I throw myself down among the tall grass by the trickling stream; and, as I lie close to the earth, a thousand unknown plants are noticed by me: when I hear the buzz of the little world among the stalks, and grow familiar with the countless indescribable forms of the insects and flies, then I feel the presence of the Almighty, who formed us in his own image, and the breath of that universal love which bears and sustains us, as it floats around us in an eternity of bliss; and then, my friend, when darkness overspreads my eyes, and heaven and earth seem to dwell in my soul and absorb its power, like the form of a beloved mistress, then I often think with longing, Oh, would I could describe these conceptions, could impress upon paper all that is living so full and warm within me.

Punch Newspaper: How to avoid Blogging Failure [ICT Clinic Page]

Is blogging dead? I have been asked this question a number of times. The truth is that blogging is no joke, and quite a number of people abandon their blogs after a few weeks into the journey.

Well, I have been a blogger for five years and I am not about to stop. This is because I have come to accept it as difficult but fun with long term benefits. For example, I plan to keep my personal blog for a long time whether I update it or not. This simply means that for many years to come, people can read some of the articles I wrote as a youth.

Today’s piece will be of great benefit to all bloggers and aspiring bloggers. So, should you be dissatisfied with your existing blog or unable to obtain the results that you so greatly expect from blogging, may I offer you a solution – Fix the problem.

An inquiry into your blog will be a starting point to finding a solution. As such, you will instinctively know every answer that relates to the following questions, and will need to write them down:

1. What desired goal does your blog serve?

2. What is your target audience like?

Read more on Punch Nigeria Website

Marketing Plan for Your Blog

Marketing Plan for Your Blog

After writing a great blog, it is just as vital that you market it within a couple of days at the most, especially if you wish to ensure that the presence of your blog is in effect fully maximised, along with the overall effect it will assuredly have on your website, as a matter of fact.

A conception much popular among most website owners is that it is largely imperative to blog on a regular basis. This will ensure the effort you have energetically put in raising your blog helps it simultaneously to climb page rankings as well as get widely noticed by your viewers.

Yet, in factual effect, it’s probably just as noteworthy, or arguably even more significant, that your great blog post has a far extended reach, when compared to a large number of superfluous posts on the same blog which gloomily is believed by some to be the correct approach.

Marketing Plan for Your Blog

If you expect your website to achieve a higher ranking, search engines need to recognise your blog. Marketing a blog is never thought to be a process that can be quickly accomplished. That’s also the main reason why experts tend to be convinced that it is particularly essential to create a blog post which is sufficiently suitable for marketing across the Internet on a wider scale.

An excellent way of achieving that end is to have an ideal Marketing Plan for your Blog Post, which should suit each and every blog you intend to post. This must moreover be relevant to the targeted purpose of your website. Thus, if you have a thoroughly worked marketing plan, there is no reason why you should not succeed in gaining a much higher ranking for your website.

If you are for any justifiable reason overly encumbered by time constraints, which by the way owners of most websites are persistently scowling about, it will be easier for you to work on a marketing plan for your blog post which you have no difficulty in pursuing.

To be honest, it is a lot better to have a far smaller number of blog posts. You should preferably concentrate on having posts which are informative and intensely marketed, instead of a higher number of posts which no one is likely to ever hit upon.

You will be better off spending 3 hours hard work in marketing your deserved blog post, rather than straining for many more hours attempting to produce a few additional blogs that you intend posting on one and the same website, over and over again. Even if you were to produce 2 blog posts every week, and chose to remain loyal to a workable marketing plan; it would not be very long before a visible difference in presence and the visit count of your website starts becoming distinguishable.

Because, by virtue, a marketing plan imposes several indispensable steps, it is equally necessary to go over each step at a time. Before completing your marketing plan, you will need to carry out some additional research so that you can land on the one that suits your blog post best.

Creative Commons Courtesymkhmarketing

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Journalists from different media houses gather at CFA’s FREE ICT/Internet Training

CFA’s FREE ICT/Internet training for Journalists and media personnel (v1) has come and gone. I am most grateful to God for the successful outcome, considering the fact that there was no major publicity besides the fact that I announced it via SMS and BBM broadcast – I purposely left out this blog and made a decision to use other low-key channels for promotions which I consider successful.

All said and done, we had in attendance about a dozen journalists from the following media houses:

  1. The Nation
  2. The Sun
  3. Business Day
  4. Trade Newswire
  5. Digital Sense Africa
  6. Daily Independent
  7. National Daily
  8. Vanguard
  9. Political Economist Magazine

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As you can see, the spread is quite encouraging and honestly speaking, I do not want to bite more than I can chew, so I prefer a situation where the number remains under a dozen journalists in attendance for future sessions.

The CFA experience was simply awesome. Hope to enjoy more of it. Kudos! Chuks Eze, Journalist, The Sun Newspaper.

What I basically did with this 1st session is to help the journalists understand the today’s trends with regards to their jobs and also ton make them aware of the threats and opportunities being faced by an average journalist in present times. It was a 3 hour session that many of them truly appreciated because they could perceive the fact that I poured my hearts out.

One journalists asked me; excuse me CFA, why are you doing this? How are you funding it? What is your purpose?

I laughed hard before responding simply because this for me is a unique way of giving back to an industry I believe needs what I have to offer and this was exactly my answer to him. In addition, I said this gesture is something that I will benefit from one way or the other because of the biblical admonition (which I strongly believe in) that says “it is more blessed to give than to receive.” Whether he was convinced or not, I did not ask any of them for any favours or for an interview or even a newspaper mention because that is not my motive even though I know that will naturally happen over time as they come to trust in what I do.

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View the full album Here

For those who have been following this blog, you may have realised that I have a great passion for small and medium enterprises (SMEs) and this is why I have volunteered to serve in FATE Foundation, Centre for Values in Leadership (CVL), Enterprise Development Centre (EDC) & SME Toolkit Nigeria etc. I have come to understand that one way to grow very quickly is to volunteer your time in supporting a good cause – this remains one of my success secrets!

A word of caution: it is very easy for people to misunderstand you when you volunteer for a cause with no direct monetary benefits attached, so it takes a wise and strong personality to overlook side comments and outright confrontation. If this expalins your situation, I advice that you stay focused on the goal – keep your eye on the ball!

If you are just starting out then be rest assured that it profitable to strategically volunteer your time and products/services!

The Way Forward

Truth is that I am not exactly sure what how future sessions will be at the moment. I am honestly inclined towards keeping it 100% FREE for journalists but then I cannot tell now if it would be monthly, bi-monthly or quarterly sessions?

If and when eventually, I do decide to run another session, I would probably focus on blogging and how they can set-up their own blog – it is likely going to be a practical session. I certainly would keep the invitation low-key by ensuring only journalists and media men who have signed up here get update.

Meanwhile, please inform any journalist or media personnel you know that a certain ICT expert known as CFA is committed to serving men and women of this noble media profession and they should hurry and sign up here. NOTE: It is strictly for Journalist and media men!

May God bless you all, Amen!

How to set up a wordpress blog

Punch Newspaper: How to set up a wordpress blog [ICT Clinic Page]

Last week, we looked at wordpress and its many benefits; some of which include extending it beyond being just a blog.

The reality is that wordpress today is first and foremost a blogging software. So for the benefit of those who have never set up a self-hosted wordpress blog, we would cover how to set it up, bearing in mind that an extra level of tweaks might be required to make it a more professional website. How to set up a wordpress blog

Steps to setting up a wordpress blog

1. Draw up a plan

Planning is essential for the success of any venture. It is important to start by drawing up a plan for your blog. What niche/industry would you like to cover? What audience do you wish to target? Would your blog be for pleasure, business or a cause?

Read more on Punch Nigeria Website

how to blog

4 Reasons why you should Learn How to Blog

I hope you would learn how to blog after reading this article?

how to blog
Learn how to blog

In all sincerity starting a blog is not a must but it is an indispensable tool for you as a small business owner. It can help you brand your business cheaply and draw traffic to your website. It is a tool that will enable your clients reach you easily, comment about your products or services and also make suggestions on how your business can grow. If you sustain the tempo of interaction between you and your potential clients then you can be sure of smiling to the bank sooner than you expect. Feel free to contact me if you are still having issues with setting up a blog. ->>> Photo Credit

4 Simply Reasons why you should learn how to blog

1. Help your Personal or Business Brand

This is one topic that fascinates me because I have come to appreciate the importance of branding in life and business. By branding, I don’t imply you spending tons of money, I simply mean using the free tools that I use. i.e. this blog is powered by WordPress, which is a free blogging platform, all I needed to do extra was spend some money for designs and today I have a personal brand strategy that I call Helping people become Conditioned for Accomplishments. With a blog you can achieve just about anything you want online as long as you stay committed to it.

2. Attract Potential Customers

Another reason you should learn how to blog is that it can bring potential customers, with little one time effort on your part. If you post quality articles on your blog, it is likely to get indexed by the search engines, this simply means that someday, someone will land on blog/website through the search engines i.e. Google, Bing and may eventually become a loyal customer.

3. Customer Retention

If you provide quality products and services and go on and learn how to blog for the small business owner, with it you can create an impression to the client that she or he is so special, because a blog allows you to have on-going conversation with your clients. It helps other clients as well as prospects have a 1st hand knowledge of how you handle client issues, concerns, show empathy, answer difficult questions, and most importantly provide on-going value.

4. Feedback System

If you learn how to blog today, you will have an opportunity to develop a scalable feedback mechanism system that will put your clients first. Polls and surveys can be created to evaluate the impact of your campaigns, products or services and receive feedback on what clients preferences are through your blog.

If you ask me, I suggest you learn how to blog today, I say this with a word of caution though, do not bother if you would not be to maintain it by publishing relevant, quality articles related to your business or area(s) of interest as often as you can. Are you still have issues? Hit the contact button above.

What is your greatest challenge when it comes to learning how to blog?