Free software for startups in 2023

The best free software for Startups and Entrepreneurs in 2023

The journey of an early-stage startup, MSME or SME can be very difficult and requires doggedness to manage the adventure. It takes a combination of dedication, hard work, and free software for startups to turn an early-stage startup into a thriving enterprise.

One key to success is effective management, which is where the right tools and software can make all the difference. In this article, we will highlight four areas where the right software can help small business owners streamline operations, increase efficiency, and free up time and energy to focus on other key areas of the business. Whether you are just starting out or looking to take your company to the next level, here are some of the best free software for startups in 2023.


Customer Relationship Management(CRM) Software

Customer relationship management (CRM) tools help businesses and startups retain customers, which is a key factor in determining and defining growth (what’s a startup with no customer?). It is one of the most relevant tools to a business’s growth because it helps to accomplish much with customers and clients while managing their relationships. 

Every startup needs a CRM to provide that required seamless customer experience. Without a CRM software you are losing 85% of converting customers into long-term customers. 

What features should you look out for in a CRM software

  • Dashboard and report 
  • Marketing automation 
  • Email integration 
  • Sales pipeline management 
  • Lead management

Here are some of the free CRM software for startups;

  • Zoho is a good choice for CRM software as it allows for seamless integration with other applications. It has a fully customizable user interface based on preferences; you can add features such as reporting tools, emails, etc. The software offers a startup-friendly free plan which supports up to three users. Zoho is a budget-friendly, and among the best free tools for startups online
  • Hubspot comes with a free forever plan and tiered pricing plans which are highly scalable. It has flexible pricing plans that allow you to purchase these tools individually or stack them together for an all-in-one CRM solution. Hubspot has many helpful tools for startup teams and it is the overall best option.


Project Management Software

As a startup in its early stage, you might have multiple projects to handle with small manpower to oversee the project. online project management tools allow you to stay in charge, collaborate with the team, assign a task, and manage project timelines.

The tool to choose will depend on the needs of the team and how easily it can be customized. Here are some of the free software for startups;

  • Trello is an online project management tool that gives a visualization of projects being managed. It doesn’t offer much flexibility in assigning tasks. It has a free plan and the paid plan starts from $5 which is cost-effective for startups.
  • ClickUp is another good software that allows you to manage teams and tasks, set priorities, and communicate all in one space.
  • Asana is a good online project tool with more customization features. It is suitable for small teams and has a feature that permits subtasks to individuals, and tracking of the task. Asana offers a free plan and its paid plan starts from $10/month. 


Finance Management Software

You might wonder if using financial software has any benefit. But if you plan to scale or move to the growth stage your accounting has got to be straight. It’s important to digitize your accounting processes as it helps effectively manage accounting records, reduce errors, 

Financial management software gives startup owners and managers faster access to better insights about payables, receivables, fixed assets, and other key financial data points. Some finance management tools to try; 

  • QuickBooks is a comprehensive financial management tool with powerful features tailored toward small and medium businesses and startups. It helps you with bank reconciliation, invoices, tracking expenses, payroll, and advanced reporting. They offer both cloud and on-premise solutions, and it has a flexible payment plan starting from $10/month.
  • Xero and Zoho Finance is a professional finance tool that lets businesses manage invoices, track expenses, and report. They also have user-friendly dashboards which don’t have much accounting expertise.


Cybersecurity Software.

Cybersecurity is critical for business, with the increase in online theft, pushing, and hacking employers will want to take security measures that protect employees who use email, your business’s applications, websites, or endpoints. There are various types of cybersecurity solutions for SMBs and startups. Using the right security hardware or software will empower your business to maximize its potential without sacrificing safety.

  • Antivirus software for ransomware attacks
  • Endpoint Protection protection of hardware connected to the network 
  • Web Application Firewalls (WAFs) keep your web-based applications protected from hackers that want to steal your information 
  • Cloud-based security 

The two most important factors for entrepreneurs and early-stage startups that are cash-strapped are affordability and scalability when it comes to using free software for startups. It’s also okay to migrate from one software to another when the time to scale comes but ensure you choose a software that meets your present needs and aligns with your future business goals so that transitioning is seamless.







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Some Lessons I learnt during the Lockdown

You must have probably heard of the phrase, the “new normal”, obviously different from the “normal” that most people used to know.

In the new normal, the way we run our lives would be different, from how we ran it, pre-COVID-19; physical distancing in social gatherings, remote working for most organisations, conducting meetings over video conferencing.

The normal that people would have wanted, is to return to their normal lives, pre-COVID-19, where interactions were one in close proximity.

Moving on, however, things might not be the same again, owing to the ravaging effects, of the Coronavirus.

I, however, seem to have a different view on things going back to normal.

I had preferred a situation, where all of us move on, rather than backward.

We can take a lot of lessons from this halt that the pandemic has laid on the entire globe.

We could as well make use of them, with the intention of making out a brighter future.

Well, as life begins to return, gradually to “normal”, why not reflect on the things learnt, during the period of the lockdown and commit yourself to make positive changes, moving forward.

I have learnt a few lessons, especially, on how things can be done differently, moving forward.

Showing kindness first

During the total lockdown, I was highly impressed with the simple acts of kindness, from people, especially, strangers.

People who never knew one another, showed lots of love, via the internet, with giveaways that would at least result, in cushioning the effects of the lockdown on people, who could not afford the luxury of food items.

When your focus is on doing good, taking the focus off yourself to others, your challenges appears to matter less to you.

The act of kindness is not just about handing out useful items, or passing compliments.

Speaking up for the oppressed, in the face of injustice, thus, promoting change, is, also, a great act of kindness.

Why not make it a habit to be kind. You never know who such acts would touch in times like this.

At every point in life, try to be generous.

What actually matters

Ever since the lockdown, many parents have spent ample time with their children and other members of their family.

Why this sudden family reunion? Of course, the pandemic led to it.

I have always been a journeyman, but the pandemic has given me a ‘quarantine gift’, in the last 3 months.

You would find out that, Life is beyond money or work.

At the end of it all, what matters most is the relationship with our family members and our friends.

As things would be returning to normal, ensure that you devote your time to what really matters.

Spend time with your family and loved ones. Neglect things that appear not to be a priority.

Get intentional, with your relationship. Invest enough time in them.

As we gradually gather our lives back to normal, it would be quite good, if we can get intentional about spending more time with what actually matters.

Also read, Lockdown Experience: Lessons To Remember In This Pandemic

You have control on how you spend your time

I’m too busy to do this,” or “I wish I had the time to do that”.

These phrases have become part of our lives, especially, for those who are glued to their office work and spend less time at home.

During the lockdown, however, most people found time, which seemed to be never available.

Time to reflect on relationship with your family and also time to plan.

As life may now return to the old normal, it is very important, not to give up all the engagement we had, during the intense lockdown.

You now have to be intentional about it, as you have the ability to make decisions in the essential areas of your life. You are responsible for your relationship and your happiness.


The only certainty is uncertainty. Change is always inevitable, it will come sooner, or later.

COVID-19 has come, unexpectedly, changing the way some businesses will be operated.

One must always be ready for eventualities, in times like this and change should not be resisted, but rather embraced.

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Improve Your Leadership With these Tips; Avoid the Tag of a Bad Boss

According to research, 90% of people, lack natural leadership skills, while 60% of employees are always on the verge, of exiting their organisations, due to bad leadership.

No leader wants to be ascribed to, as a bad boss, but regrettably, indications have shown that the number of the bad ones, clearly outnumbers the good ones.

This ugly issue can, however, be minimized, to increase employees’ retention and productivity, as well as, their general contribution to the success of the organisation.

Also read, Leadership Tips For Successful Business In 2020

Here are 5 ways, to take your leadership, to a favourable level, with your employees:

Establish psychological safety

When there is, a common belief that, the team is safe, then, people will be all out, to take an interpersonal risk.

How do leaders respond, or react, to the mistakes made, by their employees?

Depending on the way you act, you may not be sending the right signals to them.

Any negative approach would create a psychological atmosphere that, appears unsafe.

A better approach should be to ask your employee, what he, or, she has learnt and how to improve on it.

This would work, rather than, an intimidating remark.

You should create a safe environment, for your employees, to make them feel safe, to take a risk.

Also read, Psychological Safety; Its Necessity In The Workplace

Listen to your employees

Do not think about responding to your employees, while they are speaking. Carefully, listen to them.

When you solicit their feedback you, easily, create a sense of loyalty and trust, around them.

They feel validated when employers listen to them and act, on their suggestions.


There is a professional and personal life. Sometimes, our life reflects what we experience, personally.

Taking time out, to perform self-reflection would launch you, into the realm of meditation, causing you to connect with your inner self.

You need to show signs of care and a positive outlook, towards your employees.

Build a growth mindset

With this mindset, you, unconsciously, create an atmosphere that, you are a work-in-progress.

With your focused attention, your capability, to take more charge, is increased.

This can guarantee that your leadership style is, a good one that, considers its employees.

Focus on strengths

Create an assessment guide that, will allow your employees to understand, what their natural talents are.

This assessment can, also, be employed by managers, to develop their followers’ talents, which will cause improved performance.

You can always avoid the bad boss tag.

Featured Image: thriveglobal

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Leadership tips for successful business in 2020

This year, great leaders are, already prepping up, or, rather, readjusting their strategies, to drive their success.

The beginning of this new decade is the time for leaders, in the business circle, to brace up, to enable them to formulate approaches that will be tailored, towards success.

An average leader knows that the drive for success is, established from within.

Starting 2020, on a high note, means that, business executives, should be ready, to readjust, for bigger achievements.

I am going to share five thoughts on leadership tips to adjust your strategies, to drive your business success, in 2020.

Quick recovery from failure

Consider all the time you have taken upon yourself, challenges and probably, you have fallen short of what you expected.

What has happened to you is, nothing from the blues and it is, quite alright, however, what is quite wrong is, allowing the temporary setback, to cause a lockdown on you.

That should not be a defining factor for you at all. In short, getting to move ahead, as soon as, possible is, essential to success.

Also read, 3 Tips That Will keep A business From Failing

Change the hierarchy

Great leaders quite understand that, they work for people and not otherwise, as one may think.

When roles are reversed, it allows a robust development on a culture-based service.

This will, eventually, make a long-lasting and impressive impact, on the success of an organisation.

It is natural that, leaders recognize that, they are on top of the value chain, however, they should desist from an intentional display that, they are way above all.

Also read, Running Your Business Through Effective Leadership

You must understand that your organisation is, dependent on a team, having special skills and coming from different backgrounds.

Realise that, they have all come together, to bring into fruition, your company’s aims and objectives, as well as, keying into your vision and mission.

Serving your people and recognising their added values can help foster a culture that inspires success, for business.

Do not be neutral on social issues

In this new decade, it would be advisable for businesses, to embrace a high level of equality and ethics. These are some of the things that, your customers would, most likely, watch out for.

As a business executive, or, leader, you should ensure that, your organization is, adapting to changes, in social norms.

Do an audit on your policies; ask for feedback, from both your internal and external sources. This will give you a clue, as to whether your company is focused, on this issue, or, not.

Direction and guidance

Over the years, leaders have been urged, to serve as spotlights, to their followers, during challenging times.

This will help to drive the team, for onward success.

Leaders are not the ones, blazing the trail, but rather, they are the ones providing direction and guidance for the team.

Your presence is there, to encourage your team, in driving them, to put in their best and add value, to the tasks assigned to them.

Be profit-driven

A good number of entrepreneurs have their focus on revenue, without focusing on profit.

Some questions you must, continuously, ask yourself, is that; is my business, really, worth pushing forward, if my revenue is an xxx amount, while my profit is xx amount? Is it sustainable?

If you invest in your employees’, it would be a win-win situation for you, as a leader.

It will shoot up their morale and in return, create a great environment, for them, to perform optimally.

An organisation has to retain more money for team investment and its general business.

When your employees have an enabling environment, you have opened a gateway of valuable opportunities, for your business.

Are there other leadership tips you know, let us know in the comment section below.

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Common Cryptocurrency Questions You Should Care To Ask

Today, in the world of cryptocurrency, there appears to be, a newfound language, which seems to make people confused.

Surprisingly, a good number of people, fall under this category, so, you may not, just be the only one left in the dark.

This article will, hopefully, provide answers, to many budding questions that will change your knowledge, of cryptocurrency.

A very common one here;

what is cryptocurrency?

Cryptocurrency comprises of web-based, digital assets that use cryptographic functions, to carry out financial transactions.

These digital assets, make use of blockchain technology, to obtain a level of transparency and decentralization.

Digital assets can include Bitcoin, Litecoin, stablecoins, and other cryptocurrencies.

Types of cryptocurrency?

Asides from Bitcoin, which appears to be most popular, others include Stellar and Tron.

They are, specifically, called altcoins.

Social media giant, Facebook, is expected to roll out its crypto coin, called Libra.

Facebook’s cryptocurrency, would be governed by certain partners, as well as, getting tied, to the fiat currencies, (US Dollar and Euro), of government bonds

What is an ICO?

Similar to an initial public offering, (IPO), of stocks, initial coin offering, (ICO), offer tokens.

What the public gets in exchange for money is token.

This indicates that, the contract agreement, between the issuer and the buyer, has been settled.

The buyer, will then, own the coins, or, tokens, as it may be.

Are cryptocurrencies, securities?

Securities are often negotiable financial devices, given out, by the government, or, a company, with rights of ownership, right to buy, or, sell.

Bitcoin has no centralized governance, thus, not defended, as a security.

Its success is not tied, to that of a centralised organisation.

Some digital assets, may be seen as securities, which can be subjected to SEC regulations.

Any difference between bitcoin and blockchain?

Bitcoin is, a decentralized digital asset. Bitcoin leverages blockchain technology.

It records all the cryptocurrency transactions that have been verified, by cryptography.

It is not only open and secure, but, also, accessible by all.

Anyone is open, to make a transaction and sign it, with a private key.

Bitcoin has proof of work, (POW) and it makes use, of specific models, for transactions.

Blockchain technology, however, has no restrictions, on its transaction model.

Would Libra end bitcoin?

Libra is, more of a stablecoin, though, Facebook is saying that, it is a cryptocoin.

The Libra would carry low volatility because, it is tied to the US dollar.

With the partnership Facebook has created with other companies on its cryptocoin.

Libra would have more visibility, compared to Bitcoin.

Bitcoin would, however, remain the choice, for cryptocurrency enthusiasts.

Not being tied to any government bond is, what makes it appealing to some people.

Cryptocurrency has established a new order, combining currency trading, international commerce and banking.

In the ever present word of business, ensuring the transfer of funds, with the highest form of security is, the most sought after execution and cryptocurrency is, the answer to it.

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How to Sell Innovation to Traditional Industries

Traditional industries present many opportunities, for entrepreneurs, especially, innovative ones.

Obviously, as seen, over the years, innovation has, systematically, altered our activities, in the workplaces, yet a good number of traditional industries, are still stuck, to traditional means of getting things done.

This, in return, has made way for opportunities, to be explored, in the world of innovative technology.

If you are a start-up and you intend placing traditional industries on your target market, consider the following:

No matter how conservative, people will, eventually, embrace progress.

When you want to sell to industries that are still making use of very old technology, do not hesitate to go for the kill, as a part of you might suggest that, they are not interested in your innovation, or, simply afraid to embrace change.

That thought might just be, way over your head. Never be too quick, to jump to such a conclusion.

These industries are, also, concerned about delivering good services, to their customers.

If you deliver a valuable innovation, they will, certainly, align with you and even, if they are afraid of embracing change, your innovation may just be the tonic, to bring them out of their shell.

Beyond innovation, show your real value

You must go beyond, just pointing out the old traditional methods of these industries.

You need to be able to prove, how your technology, will help. For instance, assist users in attaining efficiency.

Beyond the nice user interface, give something extra. Apart from efficiency, ensure better service.

Young talents are needed, by traditional industries

For traditional industries to, fully, embrace innovative technology, it is necessary for them, to have, in their structure, smart young people, with a deep understanding of innovation and proficiency.

The old ones, who know nothing of innovation will, eventually, be phased out. Young talents are required, to replace them.

Though, it might appear that, traditional industries are not interested in innovation, nevertheless, they will still, require young talents.

Also read, Ways To Overcome Challenges On Innovative Changes

Do not assume you know too much

Most times, start-ups, who are selling into the traditional industries, think that they are more knowledgeable than the people in the industry.

This thought, ought to be far from you, if you, really, want to sell to them.

What should be your focus is, in trying to better understand their operations, so you can offer your best services.

Create a community and educate it

Let your marketing, be focused on educating your community. You do not barge into an industry that has been using on-premise software, with your cloud-based product.

It appears to be a fantastic innovation, but you first, need to educate them, on its potential benefit.

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Crowdfunding - cfagbata

Between Crowdfunding And Angel Investors; What Option For Your Start-up?

Crowdfunding appears to be the next option for entrepreneurs, as an alternative means of funding their new venture.

Some, may not, even, look the way of angel investors, while exploring available options, however, it will be great if you do not limit your options.

A quick reminder, angel investors are individuals, with a high net worth, who gives funding, to entrepreneurs and start-ups, to have equity in your company.

Crowdfunding, however, involves the practice of accessing funds for projects, through the raising of small amounts of money, from a very large number of people, through the internet.

The contributors, in this case, must be willing, to let go, of any form of equity, from the company.

As a mentor to a number of start-ups and entrepreneurs alike, I have come up with some key factors that, you need to consider, when exploring sources of funds, for your business. These factors are stated below:

B2B Products Need Professional Investors

Who is your target customer? A business, or, a consumer? A crowdfunding method, may not work, if your product, or, service is, for consumers.

Angel investors, who want a piece of your company are, fully, into business and they have what it takes, to relate with other businesses.

Investors would expect to see a working business model of your start-up, with a workable prototype.

Forget about research and development on your early-stage, as investors are not moved, by them. Bottom line is that crowdfunding is, not a viable alternative, for a B2B model.

A Need For Multiple Rounds Of Funding

In expanding a business, most start-ups, invariably, require more money, than they anticipated.

Investors are aware, of this and they are, often prepared, to give the required assistance.

The support may, however, not come, when the first round of your capital is, from a crowdfunding platform, as investors are very cautious of unverified valuation and owners.

For instance, Facebook, had to go through multiple rounds of investment, before it reached profitability and current valuation.

Consumer Products Require Market Validation

You will get a good validation of a huge market, plus more funding. The problem with crowdfunding, sometimes is that, if you fail to reach your monetary target, you may end up returning the ones you have collected.

Early Visibility May Be A Curse Or A Blessing

Sometimes, you might want to slow down a bit, if it appears that, you find yourself, in a, highly, competitive environment.

Investors are, most interested, in doing a nondisclosure investment. If it were crowdfunding, you will be forced to make some public marketing, hence, giving your start-up an early exposure, which may not be favorable.

On the flip side, marketing early could shoot up your brand, while leveraging the crowdfunding platform, to give a quick word, spread about your business.

Having your funding campaign kicking off, on a good note, shows your potential customers that, your business is worth trying out.

Compare Time Frames And Costs

Most times, a campaign, run through crowdfunding, can be executed, even, within the development cycle, faster than, the one from investors.

Do not, also, forget that, there is, a downside to this too. A campaigning, on crowdfunding, comes with fees, which might cost you, more than, even, getting an investor.

In my opinion, a successful funding campaign, often comes, from self-funding. I have seen, so many businesses, kicked off and succeeded, through bootstrapping.

Smart entrepreneurs, carefully, evaluate their alternatives and make the best, out of their choice.

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Building A Strong Business Foundation For Your Start-up, What You Need to Know

A strong business foundation is, required for the smooth running, of every start-up.

It is, rather, pertinent, to have your business plan and website ready, to boost your online marketing efforts.

Thinking of commencing a venture, or, you recently signed up, into the world of entrepreneurship, the tips from this article, would prove useful for your consumption.

These steps ensure the creation of a strong business foundation for your start-up:

Get A Start-up Business Plan
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Credit: businessnewsdaily


For the effective running of a new start-up, the creation of a business plan is, of utmost importance.

The question now remains, how do you create a start-up business plan that would allow an effective operation?

Create A Business Website
Credit: websitetooltester

Starting out on a new venture, much money might not be at your disposal, to create a website.

Your online presence is, however, not negotiable.

You do not, necessarily, require breaking the bank, to get yourself a functioning website.

You could get this done, by testing your UX.

Testing Your UX
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Credit: blog.marvelapp

You will need, to factor in user experience, more than just creating a working website for your business.

Your online customers’ experience plays a major role, in the success of your venture.

Testing your UX helps to ensure that, you enable a positive user experience.

It is, also, good, if you can project into the future.

Connect With Your Online Target Market
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Once you have your online presence, through a website and you are connected to social media accounts, the next point of call is, to make connections with your potential customers.

You do not create a website, with no intention of reaching out to a significant number of potential and existing customers that, you are yet to connect with, in a physical meet up.

Have A Customer-Focused Content Strategy
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Credit: symbiontgroup

Content marketing is a veritable tool, when it comes to getting the word out, on the value of your products and services.

Many companies factor it, into their marketing plan, however, when creating content, your customers, must be your core focus, as they must be the top beneficiary of your content and not just a mere promotion of your business.

Relationship Marketing
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Beyond the circle of business and the corporate world, maintaining a good relationship is quite as important.

Getting to lock down a great relationship, with both your online and offline customers, creates a sustainable business for you, eventually.

Creating A Community

There is social, before the media, therefore, in the process of creating social media channels around your business, your focus should be on the social aspect of your target audience and these are your customers.

Create a community, within your target audience and customers, solve their quests for challenges and let them know that, you care beyond getting their cash.

TED Talk Shows

The knowledge-base of any concept is, so, important, therefore, having a knowledge-base of your business type is, important because of the success you will receive from it.

TED talk shows, which, stands for Technology, Entertainment and Design talk shows, enhance you with great insights, from leaders in your industry.

Try the suggested steps out, in running your existing business, or, in starting your new business and watch your business grow in leaps and bounds.

A strong and viable business foundation puts your start-up in a poll position for success.


Ways To Earn More Revenue From Your Existing Customers

Many business owners, continuously, devise means, to advertise their businesses, in order to get new customers.

Online adverts, billboards, media broadcasts, absorber forms of business promotions, are often used, to grow a new customer base.

Most business owners do not realize that it is possible to make more revenue, from existing customers, after they have already patronised their businesses.

Below are some of the best ways, to get more patronage, from your existing customers:

Focus On Your Customer’s Comprehensive Needs
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Giving full attention, to the needs of your customers, conveys to them that, you have a better understanding of their needs than anyone else.

This will enable you to notice gaps and opportunities that, your counterparts might have ignored.

Customer relationship is key, in getting a hold, of what they need.

Once you can identify the needs of the consumers, then, you will know how best, to satisfy those needs.

Conduct Reviews
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Performing occasional reviews, enables you to know if you are keeping your commitments to your customers.

It is a great opportunity, to get responses to the products, or, services that you offer.

It is through reviews that, you know if they are satisfied with your products or not.

Customers give feedback, through ideas that, can largely benefit your business, by meeting those needs of theirs.

Honour Your Customers Opinions On Future Products
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Credit: superoffice

Customers who have previously purchased from you must have been able to establish a relationship and trust.

Considering their opinions and input, in future products, will help the business to grow, in the long term.

Give them a list of new products in-view and let them determine, which new product is better off, to be launched.

Offer Incentives
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While you are running your business, take time to add incentives to what you offer your customers. This will make them return, to patronise your products, or, services.

Giving incentives does not mean that, you should give out, all your products, totally, for free.

It is a way of encouraging customers, to purchase from you, as time goes on because they know that, when they purchase from you, they get an incentive.


Engage Your Customers On Social Media
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Credit: prepare1

The new market world is the online world.

After customers have purchased from you, keep updating your business, on social media. Follow them and let them follow you back.

If they constantly see your updates, they will be more educated and derive knowledge, about new products and services, etc.

If they do not get any form of engagement from you, they may not remember that a company like yours, exists. You should, therefore, increase instagram followers, as well as those of your Facebook and Twitter too.

Keep A Strong Relationship With Your Customers
Existing customers - cfagabta
Credit: sales-i

Imagine a client, getting a message from you, or, a call, on his, or, her birthday, no doubt that, such client will feel loved and will patronise your business if need be.

Get to know, how your customers are faring. Check upon them. Send messages, occasionally, to show that, you have their best interest at heart.

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Digital product - cfagbata

Making Sustainable Profit Through The Creation Of A Digital Product

They are products, but they do not, necessarily, need a physical form and it appears as if, little, or, no developmental cost is involved.

With these features, they stand to earn you a great deal.

You agree with me that, it takes a great deal of work in setting up, to design, or, rather, build a product, let alone, sending it to the market for sale.

That has seemed to have taken a back seat, as almost anybody with a nice concept can create a digital product and make money online.

Fortunately what you create could be sold, as many times, as possible because, you do not have to make them, physically available in their numbers.

This is a very big plus, to such a concept.

Digital products, can include: video tutorials, audio courses, templates, stock photos, icon sets, ebooks and pdf guides

The development of these products, are with low financial implications and takes less time to be readily available.

Nobody gets to share the resulting proceedings with you.

Below are tips that can ensure that you create a digital product that can rake in sales:

Choose The Right Digital Product

Before taking it heads on, you must ensure that your choice of a digital product is a good one.

Come to think of a digital product that you will not bother, spending your money to own it.

This simply indicates a sheer waste of time and valuable resources, if you create products that, will not make you a dime in the market.

Your creative mindset and problem-solving skill, have to come to bear, in creating a solution to a challenge, faced by your audience.

How do you create this niche for a best seller? Study the pattern of what your audience seeks from your blog site.

Do they seek marketing tactics to thrive in a Startup ecosystem? Create a template on this, for them.

You might get stuck in determining the pain points of your audience, nevertheless, it is not over, as you have the luxury of visiting your website, or, blog dashboard and view the analytics.

Not only that, as you could, also, create a survey, to see what your audience is most interested in. All these are indicators, to an idea, for a digital product.

Visually Appealing Products

Whether you are creating a physical, or, digital product, both, should have a sense of appeal to the sight.

In this case, a digital product should command the same good looks, as it will if it were physical.

If beauty is in the eye of the beholder, then, on the average, you should make your product look impressive, as the first sense of your consumers’ reaction to a product, is that of sight.

A report from Science Direct shows that, if a product’s design is impressive, consumers do not care about the price, as they would be willing to spend a fortune on it.

Spend valuable time on making an appealing product image. It is worth your time and that of your audience.

Establish And Promote Your Expertise

Do you already have a digital product, but not a website, or, blog? You need to have one immediately, as many people do not trust a product from a person, without an online identity.

Having, either, of a website, or, a blog, would establish your expertise, as an authority in that field and helps create a level of trust.

Trust is an essential feature in business, which must not be overlooked.

Harvard Business Review indicates that, with high trust, people would take a risk to buy from you.

Start, therefore, the journey immediately and ensure that, your posts on your blog site are related to the digital products you intend creating.

Nothing else, then this, would likely convince your potential customer for good.

Get Feedback

Ensure that you do some product testing before you send out your digital product.

Get feedback from your closest fans, by giving the product out for free and wait for an honest review.

You might have missed out some bits of information.

It is not just enough to have a website, or, blog. You could also consider adding digital products, to earn more.

Featured Image: Payproglobal

Small business marketing - cfagbata

Using Tech To Boost Your Small Business Marketing

Reading this article right now, you are probably running a small business and constantly, you are on the lookout for strategies and tactics to boost your marketing efforts.

Having in mind that, you want to carry out your marketing strategies, at a very minimal cost, as much as possible.

You also have the hope of attracting prospective leads, but sooner you come to a realization that the task can be quite daunting.

Ask yourself this question. Have you ensured that your team is more than ready, to handle the challenges of dealing with different sets of clients?

Do not forget that, good business, actually responds to a marketing effort that, affects their touch point.

A number of technologies are, however, available, to assist you in targeting your preferred customer and also obtaining good leads, to sign up.

Let us consider some of these options below:

The Power Of Collaboration: You have got a great strategy that would appear to work, but you need to go a step further, by ensuring that your process is well executed.

The ability of your marketing team, in delivering valuable content, depends on how well-connected the team is.

The team can collaborate with communication apps, like Slack for updates.

Google Drive, can be used for effective work-sharing, while Asana can be employed, for to-do lists and project management.

With good calendar management, using the aid of technology, you ensure that your team members have a schedule, that has gone has planned.

Calendars assist in organizing your sales, so you market your products and services, in the right place.

Getting your team together is a part of an effective marketing effort, which can not be overemphasized.

Email Marketing: Email is still a vital tool, in getting through, to other businesses and your potential customers.

It has been proven, to be the second, most effective medium, for small business marketing, after a social media presence.

There are different email marketing tools, that you can employ, for messaging services.

Some of them can help you, in managing your channels, while delivering the right message to your clients. Craft your messages in a way, such that, you can reach out to different individuals.

Use Analytic Tools: This is useful in tracking customers activities. With these tools, you get insights, on engagement, costing and other factors, that are essential to your marketing team.

Effective use of analytics ensures the usage of data, to make an informed decision.

With technology, one does not need to rely on instincts in driving a small business’ marketing campaign.

Google Analytics, is a great tool, for such insight.

Improved Content: The visibility of your content is not enough. It must, also, catch the fancy of your audience.

Your audience, who are likely to be business owners, would respond well, to marketing essentials, to their current challenges.

In other words, they will respond well to anything that can make their life easier.

Adobe Photoshop is readily available to use, as it gives you the option of editing and creating content, on the go. Your message would appear more relevant when updated regularly.

Getting a marketing strategy that works for a small business is hard work, but, technology is always at your disposal, to make it easy for you.

Featured Image: yourdigitalresource

Artificial Intelligence - cfagbta

The Prospects Of Artificial Intelligence In Your Small business

Over the years the world has seen changes in the industrial revolution and the one at the very centre of it now is Artificial Intelligence, (AI).

AI initiatives are now the core of every top global company. AI is assisting these tech companies in achieving an advantage in global competition.

The AI market is growing at an astronomical rate and indications show that this market would attain a valuation of $36.8 billion, globally, by 2025.

The many advantages posed by AI is not for the giant tech companies with huge investment only, but Startups in similar industries, are now in this league of the AI bandwagon, with a, not too explosive budget.

AI can assist Startups in cost savings, while simultaneously, shooting up their profit margins.

The power of AI can be utilized by small businesses, to boost the efficiency of the different sections of your venture, including branding, marketing and production.

Are you yet to harness the power of AI, for the growth of your small business?

Your competitors may have already employed it, therefore, having a competitive advantage over you.

Cost cutting, marketing and improving customer relations, are many of the ways that you can increase profits, for your Startup.

With the application of AI, you could improve on these areas for high-profit margin.

Below, are ways, in which AI-powered tools can assist the growth, of Startups:

Sales and customer support

The two areas, which can come helpful, are the AI chatbots and coaching program for marketers.

The chatbots are employed, to enhance operations, in basically, generating automated outputs for requests, made by your clients.

Chatbots have shown proficiency in dealing with the customer engagement process and can, easily, provide an alternate cost-effective means, thereby, putting an increase on profit margin.

The coaching program for marketers is effective, in analyzing data and certain patterns.

With some AI-based tools, like Chorus, your Startup can figure out patterns obtained from records of sales that are successful.

From here, your marketing team can replicate the winning strategy.

Branding and Marketing

Startups can use AI’s attributes, which includes machine learning and audience segmentation, to identify product-market fits, very easily.

You can also identify the patterns of your consumers, through AI platforms.

This can help you to get prospects for your value proposition.


Within the cyber-security space, AI has become an effective tool.

Employing AI’s analytic tools, security specialists have identified breaches on security, on a number of occasions.

These AI security tools, assist cyber-security experts in tracing out anomalies quickly, in systems, to prompt timely responses.

Artificial Intelligence can also be used for facial recognition, through power biometric authentication.

With this, you are provided with a complex layer of protection on your devices, against cyber-attacks.

The need for human security expert does not need to be over-stretched, as you would have saved some cost.

With AI-based tools, you can keep your business in competition and at the same time, increase your profit margin.

Onboarding - cfagbata

Onboarding Best Practices your Business Can Follow

Onboarding describes the method of integrating new employees into your company’s procedures and culture. Over 30% of new employees quit their new-found jobs in the first six months of being employed in a company.

This is, definitely, not favorable to small business concerns, as the often unexpected actions, as the staff turnover rate shoots up.

This is an indictment on the Human Resources department that, is saddled with the responsibility of employing staff for the organization and keeping them on the company’s payroll for as long as possible, thus, keeping the staff turnover rate as low as possible.

Keeping the staff turnover rate in an organization, as low as possible, is necessary because it costs a lot of money and time to start another recruitment process and for the new staff to get trained and put through a company’s workings.

“The best of the employee onboarding programs we’ve seen are geared towards providing engagement to new hires from the beginning. Showing new people how to move forward will give them a way to channel their fresh excitement and enthusiasm”, Tawni Reed, an HR Manager.

Below is a list of onboarding best practices that your business can follow, on recruiting your new staff:

With one or two words, it is essential for you to introduce the new ‘kid in the block’ to the rest of the team that such new staff met on ground and I am sure that, the rest of the team would like to meet the new staff too. Making a formal introduction of the new staff is a good idea because, this way, your old employees are aware of the new role to be played by a new staff.

Get Proactive
You can, actually, set the ball rolling, before your new employee resumes for work. Show the new staff a sense of belonging, by sending your company’s information that might be useful to such staff, even, before resuming for work.

To begin with the engagement of the new staff in your company and give him/her a measure of focus, you can send some paperwork for them to fill, via the email.

You can, also, organize short orientation training sessions, where things, such as highlighting the features of a ppo vs hmo to them, so they can pick which suits their health benefit requirements, if they do not have one, before joining your company.

Mention the Details
It does not matter if your new employee has experience in the field or is just leaving the higher institution, but you must show them every small detail that makes your company different. A good comprehension of the company culture and value is necessary, for the new staff to work effectively.

Company Policies
Every organization has its own policy and you must make sure that your new employee(s) are filled in, with the right information about your company.

Simple company policies, such as pay periods and dress codes, are part of a company’s policies that, new members of the team should be intimated with, so that, they will easily blend and integrate.

Company Values
Asides your company policy, it is necessary for you to, also, devote time to your new employee(s). Reading it to them alone, will not do the magic. You need to engage them and let them understand the importance of your company values.

With the energy that new employee(s) are bringing to your company, they would be interested in all that you have to say. That is why it is necessary for you to make things consistent and clear, during the process of outlining what you require from them.

Make their job description known to them, before you begin the on-boarding process and not, also, forgetting that, they must be allowed to ask questions during the process.

Introduce them to Management
This is as important as any other onboarding process. It is necessary for a new hire to be introduced to the staff, especially, the management staff.

A new employee should be allowed to ask questions, after the onboarding process. You, also, need to set up a social meeting with your old employees and the new hires because, this meet up would pay off moving forward, especially, in bonding and blending.

Company valuation - cfagbata

How To Carry Out Early Stage Company Valuation

For an investor, hoping to invest in an early stage company, it is critically important that an early stage valuation of such a company should be carried out, in order to ascertain the real-time value of the company and the benefit it will yield in the long run.

Company valuation, helps an investor to ascertain, or, better still, have a clue as to what will be his/her percentage in the ownership of the company.

Over the years, there have been theories propounded on the best way to value an early stage company, but three methods stood out and they are still being used till date.

They are Discount Cash flow Analysis, (DCF), Comparable Company Analysis and Precedent Transaction.

These three methods have been used effectively, over time, to carry out an early-stage valuation of companies, by the industry practitioners, in almost all the areas of finance, starting from Equity Research, Private Equity, Corporate Development, Investment Banking, Leverage Buoyancy, and Merger & Acquisitions.

Discount Cash Flow,(DCF)Wikipedia defines Discount Cash Flow, as a method of valuing a project, company, or, asset, using the concepts of the time value of money.

With DCF, analysts tend to analyze the intrinsic value of the company, by forecasting the business cash flow, into the future and discount it back to the present, using the weighted average cost of capital, (WACC), to arrive at the current value. The Weighted Average Cost of Capital reveals the risk of the cash flow.

Comparable Company Analysis (COMPS)This is a method of valuation, in which the current value of a company is compared and measured to other businesses in similar industry, in order to ascertain the real value of the company.

Comparable Company Analysis, (COMPS), can also be called, Peer Group Analysis, Trading Multiples, Equity Comps and Public Market Multiples.

When valuing a company through this method, you have to look for a company that operates in the same sphere as the company you want to value. They should have similar characteristics in terms of size, growth rate, margins and profitability, etc.

Precedent TransactionPrecedent transaction can also be called, Mergers & Acquisitions, (M&A), transaction and it is a method that involves comparing the value paid for the company in the past to determine its current worth.

This type of validation is commonly used by the industry practitioners, when it comes to gathering information on how much a company is worth, in case of an acquisition, although it can be a little bit difficult, when gathering information through this method, as information may not be accurate, due to the fact that transactions recorded happened in the past and the data used back then, may no longer be relevant.

Networking - cfagbata

Networking Successfully At Events

Meeting the right people and letting them know about what you do, are vital in every business and events are the best place to meet such people, who would be able to contribute massively to your business ideas. Networking involves the exchange of information and ideas among people with similar interests, however, potential clients and big opportunities are lost, if one refuses to socialize in an event.

As much as you want people to be knowledgeable about what you do, the basic fact to note while networking, is not to put your business in the faces of people, rather relax, unwind and genuinely socialize and know people. Rather than insisting on what you offer, get to know what people do and how you can be of assistance to them; such relationships are beneficial and often become long-lasting.

In networking, it is wiser to listen, than to speak. A talkative is often a turn-off, but a listener is more appreciated. As you talk and make comments, strike common grounds, for instance, if the person is into painting, you can add that you also have a flair for the art, then, you can relatively chip in what you do in a simple way; not “business-obvious”.

Asking questions fosters more communication. To network effectively, a good way to keep the flow is to ask questions and it is advisable to make researches about people who would attend an event, before going for that event. Be curious and show genuine interest in knowing what they do.

Be yourself and let the other party find a friend in you. You do not have to be a comedian to make people feel happy and comfortable, as you can be the real you and let the other party connect with that unique you.

The hidden truth about networking in events is that, it goes beyond ‘the event’; follow up is the bed on which networking lies. Learn to not just exchange contacts, but also build valid friendships over time. Have coffee together, attend the person’s functions or ceremonies, follow the person on social media and make comments on the person’s posts. Do not just become a follower, but become a friend and part of the person’s life. This way, the person also gets to know about what you do and just as you have been beneficial to such a person, such acts will also be reciprocated.

Networking is not a one-day event; it is a lifelong process. Maintaining relationships require processes and it cannot be achieved instantly. With this, when you are networking in an event, be more concerned about values and not just business.

Inclusion - cfagbata

A Culture of Inclusion Without Overhauling your Entire Organization

An organization can run optimally without necessarily changing the whole dynamics of its structure. The essence of diversity and inclusion, if done effectively, is to ensure comprehension of the changes in diversity within an organization, but beyond that, a motion is set in place for strategic plans that promote learning and innovation.

A shift in attention towards individual differences and cultural establishment of institutions, allows the translation of diversity into a resource beneficial to both the employees and organization.

In previous years, in the corporate world, the culture of diversity and inclusion get frowned at since it was viewed as not having strong variables to have a direct impact on an organization’s performance, but recent changes in the corporate society have proven that these variables are important not to get ignored in the workplace.

Early this year, H & M, an online shopping outlet, faced a public outrage from a number of the African-American community, after the organization used a black child in its advert, where the little boy was on a sweatshirt, displaying “coolest monkey in the jungle.”

Responding to the charade, the company hired a diversity expert and rendered an open apology on its website, but on the flip side, not every organization would wait for their name to be soiled in diversity and inclusion issue.

With these, some organizations are still in doubt, as to its implementation, but should the issue of diversity and inclusion need to be in contention?

The fact remains that, the life wire of an organization is in the strengths of people, even, capital and machinery would come to naught when humans are not there to put them into effective use.

A survey in 2018 showed that the female gender was poorly represented in Startups that are tech inclined. An earlier study also reflected the high percentage of companies with a poor plan for inclusion.

Considering the role of tech Startups, it would be diminishing for companies to encourage a homogeneous structure because, what they offer is for the global village, with a customer base from a diverse background. You need a strategy set in place, to properly handle these tasks.

The following tips show simple ways for a cultural transformation in an organization

Have an initial plan

As stated previously, waiting to counteract for a diversity and inclusion issues, to draw the first blood, might put your organization in a bad light. Do not be reactive but rather proactive with the issue.

Getting on top of all the current trends in your industry is not sufficient. You should strive to place value on the psychology of human nature, by getting up to speed the latest on human management and effective relationship.

Deliberately show inclusion and diversity to your employees, then, the business would take care of itself.

Consider your method in diversity training

The training department of your organization might be missing the mark if they think that simple staff training can solve the challenge of diversity and inclusion within the organization.

People have diversity in experiences therefore, it is important to ensure proper connection among the employees and management beyond the training room.

Getting one-on-one feedback from your employees beyond the training session would give you great insights on how to focus your energy on the diversity and inclusion issue.

Do a follow-up session

Following up on training go a long way in helping to tackle the challenges of diversity and inclusion issue brings to the table.

Doing this you would get to know if further complains exist resulting from the issues. You can, then, re-plan the method you have previously applied.

The effort is worth the risk

Two focused solutions exist for your business. These are business and people focused solution. The former should not get prioritized over the latter.  They are, even, two separate entities. If you cannot handle the issue, a need exists to get the services of an expert in the field. 

Studies by McKinsey & Co., shows that companies with a diversified executive board, had higher returns on equity, than those that do not have.

At this point, the emphasis indicates that, the dynamics of hiring has to change, to encourage diversity and inclusion. In the end, the goal is to get whoever it takes on board, to be of great benefit to your organization.

Gov Doc Filing

GovDocFiling Explains Payroll 101: How It Works

Payroll not only compensates employees, it also shows your appreciation for the incredible value they provide for your business. The payroll of any business creates a unique connection between employee and employer, encourages employees to work better, ensuring a more successful business. For a more human touch, offers a simplified way of applying for an EIN, registering your entity, or an effective payroll service that is available 24/7.

Aspects of Payroll

1. Paying Employees

  • Paying your employees – Pay employees by way of direct deposit to saving you time and money, and a trip to the bank for your employees.
  • Compensation packages – Build a comprehensive package for your employees with special bonuses, pre-tax benefits, health insurance, and perks. These are great incentives for your employees.
  • Scheduling payroll – Most businesses schedule their pay for every week, bi-weekly, or semi-monthly.

2. Paying Taxes

  • Employee taxes – You must withhold payroll and income taxes from your employees. This process can be complex for those without accounting experience. Either use a modern payroll service or employ the services of a qualified accountant to avoid any mistakes.
  • Employer taxes – In addition to payroll taxes, an employer has other taxes that must be determined and paid. Again, a payroll service or accountant is recommended.

3. Reporting to Government – Your employee statuses, and payroll tax withholdings and payments must be reported separately to the federal government, your state government, and your local government quarterly or yearly. The type of business and size of payroll typically determines reporting requirements. To avoid mistakes and stress, a payroll service or accountant can assist with this aspect of payroll.

In addition to these 3 aspects, employers must abide by different labor regulations. A qualified payroll service can help in this as well.

As a new business owner, save the stress of obtaining an EIN with traditional methods and apply for an EIN online at the Gov Doc Filing website, where it’s fast, simple, and secure.

About the author

Serina Patel
Business and public relations enthusiast.


8 Financial Tips For Multinational Startups To Survive The Competition

Establishing a multinational startup isn’t as easy as it sounds. It takes years of labour and pain to give the concept a concrete form. While the thought of self-earned success is fascinating, turning it into reality is easier said than done. No matter how good the idea is, in the end, it’s tough to survive in this era of competition and innovation.

As a startup, the budget is always tight and hands are short. The only way to ensure survival is being smart about your finances. Here are some valuable tips to keep tabs on your finances and cut down on unnecessary spends.

  1. Set Up Financial Goals

Begin with developing Specific, Measurable, Attainable, Relevant and Timely (SMART) objectives. These daily, weekly, monthly or yearly objectives should be accompanied with appropriate milestones to take stock of the progress made and to detect deviations at an early stage.

These goals and objectives will provide a blueprint for the rest of the entrepreneurial journey and should thus, be set up with utmost thought and care. Note that you cannot build a multi-million dollar company overnight, and establishing unrealistic goals will be nothing less than taking shots in the dark.

  1. Limit Your Fixed Expenses

Control your fixed expenses while establishing yourself in a new country. Unless the business hits breakeven, it is wise to keep fixed expenses as low as possible. You have limited capital, don’t you?

Spending it on lavish offices in multiple countries or expensive business trips will drain the resources leaving you with limited capital for investment in important areas that actually matter to the business. In the beginning, earning revenue should be of paramount importance for any startup in order to be able to see the day where you can actually afford to have the best of amenities.

  1. Monitor Cash Flow In Every Country

Most startups go kaput for a number of reasons, but one is more common than others?—?running out of money. Managing business in different countries can be highly challenging. Multinational transactions mean that you have cash coming in from and going out to different regions simultaneously.

Not maintaining a track record of cash transactions can be detrimental to the startup as a whole and you might soon run out of funds if timely action is not taken. Use a software or hire an accountant (if you can) that will help you stay on top of things. No matter how good your idea is, if you run out of money, you are possibly done for good. Establish a budget and stick to it.

  1. Understand The Regulations

It is important to update yourself with the regulation of the country you to intend to grow your business in. Get the hang of the laws of the country you plan to operate in. Some governments encourage foreign investment while some levy high taxes on foreign businesses that offer direct competition to domestic products. The taxation and compliance standards need to be taken into account to determine the suitability of expansion.

  1. Evaluate The Business Prospect Of The Expansion As Well

A startup cannot survive if it works in one area of business or stays in one market alone. Never keep all your eggs in one basket; diversify to spread risk and at the same time offer variety to customers. However, before expanding into newer, unexplored horizons, don’t forget to ascertain the feasibility of the proposed business plans since outcomes may be different across boundaries depending on the level of the economic, political and cultural environment.

  1. Prepare Yourself For The Worst

The business environment is highly dynamic and uncertain, and while a project appraisal report might conclude an idea to be highly feasible, there is a chance that it might not work in a particular country. It is always better to have a plan ‘B’ ready for emergency situations. If things go south, don’t be afraid to pull out of a failed business. Consider alternative options such as micro-investment, in case there is idle capital lying in your bank account and reselling if you’ve depleted majority of the resources. Third party online companies can also be used to advertise and conduct business.

  1. Hire Professionals For Managing Business Overseas

A flourishing business will make management complex and increase administrative costs for the startup. A group of individuals in the host country cannot keep on shuttling between different countries to look after the business.

Delegating the role to a professional team that is trustworthy and at the same time capable of adding value to the business plays a key role in the success of the business. Not only will the global operations be managed more effectively, but the salaries paid to the managers for their services will also be justified against the frequent travelling costs undertaken by the owners.

  1. Maintain Creditworthiness

Banks and other investors will not lend you funds unless you have a good brand reputation in the market. This can be tricky for startups, especially, in newer countries where they are foraying for the first time. Credit rating from a world-renowned agency and networking with reputed individuals from the country can help in this regard. You can send money from different countries around the world at zero-margin FX rates with InstaReM.

About the Author

Vivek Gaula, Hubspot Certified Digital Marketer and Freelancer. He works as a Marketing Consultant for Online businesses and had experience, Event-based Marketing and Email Marketing. He also loves writing Marketing base content and become the digital publisher for different business clients


The Importance of Knowing the Rules – Compliance for Startups

Can you believe there are over 80 different compliance rules for your business? If you’re just getting started it’s important to know what these rules are and how to comply with them. Since many new startups neglect to even look these rules up, it’s no wonder 8/10 businesses fail within one year. If you want to be a wise business owner, look at these four reasons to attend online corporate compliance training.

1.  Corporate compliance is a non-negotiable

There’s more at stake than the success of your business. By not complying to corporate laws and regulations you risk losing your personal wealth, your reputation and even your freedom! Simply put, you cannot afford NOT to attend some form of corporate compliance training. These issues are legal ones and should be adhered to at all times.

2.  Online compliance training is interactive

The best compliance training courses for startups are always interactive, allowing you to perceive each module on a personal level. Several online compliance courses feature real people to make your lessons come alive. When you interact with real characters you retain the information a lot better. So if you’re looking for a good course make sure it’s an interactive one.

3.  You can customize your compliance training

Another great feature about the top online corporate compliance training courses is that they can be edited to suit your specific startup company. By customizing the information on these online courses you and your managers will be able to translate the information more effectively. This information can be kept for future management and utilized to keep your leaders well informed on what to do and what not to do.

4.  Good compliance courses are regularly updated

When you seek out a compliance course for your startup be sure to find one that is updated at least once a year. Rules and regulations are continually updated, and your course should be too—or it will become obsolete within a short time. Confirm that these updates are conducted by legal professionals who understand business regulations.

A good corporate compliance training course will always be quick to complete. As a new business owner you’ve already got a lot on your mind. Sign up for a good online course and learn everything you need to know about how to run your business successfully. You’ll be glad you did!

Chris Phipps is a freelance writer with a keen interest in finance and business solutions

prof pat utomi

Win 1 Million Naira in Prof Pat Utomi @ 60 Business Plan Competition

One of the most profound teachings of the Bible is Ecclesiastes 3 which is basically admonishing us all that life is journey and “Everything has its time”.

CFA and Prof Pat Utomi
CFA and Prof Pat Utomi

For this post, I’d narrow in on the parts of verse 4 which says “And time to Laugh” and “And time to Dance” – for entire Utomi family, it is indeed a time to laugh and dance as their illustrious father and nation builder, Prof Pat Utomi turns 60!

If I start discussing Prof as a person then I may end up not mentioning the business plan competition which is the reason for this post. But, sometimes I say to myself, how I wish our leaders (past & present) have the sort of forthrightness, intelligence and dedication that I seen in Prof. Utomi – his love for Nigeria and the youths equal none!

May the good Lord bless and keep him and grant him grace to fulfil the number of his days, in Jesus name, Amen!

Back to the business of the day, I invite you to enter for the Prof. Pat Utomi at 60 Business Plan Competition

Yes! 3 small businesses will be rewarded with a total of N2,250,000;

  • First Prize: N1,000,000
  • Second Prize: N750,000
  • Third Prize: N500,000

This is good money for many start-ups out there.

Winners will also have a unique opportunity to pitch their ideas to a group of highly placed distinguished personalities at a luncheon to make the celebration.

Click here to download the application form.

Prof. Pat Utomi Business Plan Competition